The first of its kind, True Glue’s Original lash adhesive is the most effective way to say “Bye bye formaldehyde” – and bye bye to annoying allergic reactions, as well. Instead, your eyes will dance with an alluring, healthy beauty....

It’s similar to the original True Glue all-natural lash adhesive because it’s very safe for your eyes, skin, and lashes. But this lash adhesive also happens to be longer-lasting, due to a few additional ingredients. For instance, we used a super-mild,...

Our All-Natural Eyelash Adhesive Remover is specially formulated to gently and safely dissolve lash adhesives. A must have for all fake eyelash wearers, our remover quickly dissolves adhesives while leaving your natural lashes moisturized. Formulated with nourishing and conditioning ingredients including grapeseed...

Introducing the easiest lash glue yet! With the TRUE GLUE hybrid 2-in-1 liner glue, if you can line, you can lash! Just brush the glue along your lash line and apply the lashes. No magnetics required. You can use this...

FINALLY – a clean, organic and vegan mascara that actually works! Formulated with all-natural ingredients to ensure the good health of your natural lashes in the long run, while glamming up your makeup look. Ideal for imparting greater volume and...

Fact: every makeup lover wants their makeup to stay on for a long time – preferably, all day. Also a fact: True Glue’s Clingy Natural Liquid Eyeliner is designed to stay on you. All. Day. Long. Now you can wake...

A must have for any lash wearer! Introducing the first cleanser specially designed to clean strip lashes and lash extensions, while also doubling as an eye makeup remover! Our oil-free True Glue Lash Shampoo is perfect for everyday use. Rich...

*NOTE: Sale items come without the original outside packaging and are Final Sale.Bare to bold. Mild to wild.What it is: Multi-purpose eye shadow that delivers color play that stays fresh all day - on your lids or your brows.Why it...

*NOTE: Sale items come without the original outside packaging and are Final Sale.What it is: an easy, soft-tip organic brow pencil to fill and define brows, made with a soft-tip formulation that allows for easy, glide-on application without pulling or...

*NOTE: Sale items come without the original outside packaging and are Final Sale.Color outside the lines.What it is: an easy-to-use, soft-tip eyeliner pencil the goes on seamlessly.Why it Works:- Soft-tip formulation allows for easy, glide-on application without pulling or tugging.- Hero ingredient Castor...

*NOTE: Sale items come without the original outside packaging and are Final Sale.A little help - a lot of WOWWhat it is: Pure mineral pigments blended into nourishing organic oils for creaseless, weightless, flawless coverage.Why it works:- Natural concealer made...

*NOTE: Sale items come without the original outside packaging and are Final Sale.Find your glow.What it is: A creamy, mica-infused highlighter with skin benefits. Why it works:- Cream-to-powder formulation delivers light-reflecting radiance with a soft-focus finish.- Pure pigments blended with...